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Let Nature Re-Wire Your Brain. Increase Productivity.

You know that parent who uses their kid as an excuse to pet strangers’ dogs? Guilty.

Whether or not you are a dog lover like me, you know that Fido should not be constantly locked up in a kennel and needs 2-3 walks daily. It is important for the dog's well-being to stretch, get fresh air, and explore its surroundings.

Loosen Up Those Chains

Now let’s look at your average entrepreneur. Most of us are chained to a chair all day and do not get sufficient daily movement and fresh air.

It is time to start taking yourself on walks.

Being glued to a desk all day and neglecting to incorporate regular movement negatively impacts your productivity in the office and overall health. Movement helps pump oxygen-rich blood and nutrients to the brain, which maximizes your mental performance.

Enhance Your Memory 

A recent study conducted by the Proceedings of the National Academy of Sciences concluded that walking (and exercise in general) increases the size of your brain’s hippocampus, which consequently improves your memory. Furthermore, research participants who exercised regularly learned faster than their sedentary counterparts.

Amplify Mental Focus

Recent studies are also suggesting that walking in nature versus on a treadmill will amplify your brain’s ability to concentrate. Renowned brain researcher Frances Kuo, PH.D. conducted studies linking a reduction in ADD symptoms with time spent in natural surroundings. Her theory is that being in a natural environment refocuses your brain’s pre-frontal cortex, which is heavily utilized in a typical office setting.

The brain’s ability to retain focus is often diminished when a person fixates on a particular mental task for a prolonged period without a mental and physical hiatus from the cubical. A mid-day walk around the block can help.

Take Action

Incorporate movement and fresh air into your schedule this week, and watch your productivity and focus increase. Try the following tips:

  • Take your laptop outside and work in the sunshine. Do 10 pushups or air squats every 30 minutes. 

  • Prior to a phone meeting, lace up your sneakers and walk around your neighborhood during the phone call.

  • When the weather is nice, go outside to eat your lunch in order to get some fresh air.

  • Are you getting low on energy? Grab your phone, find your favorite upbeat tune, and have a 5 minute dance party to get that oxygen pumping to your brain.

    Bonus points if you send me your dance video. :)

What helps you stay energized during the work day?

Comment below to share your great tips with our community of NTPs & NTCs.




Tailor Your Time. Increase Profits.

As a business owner, you wear many hats. A can-do attitude is necessary when it comes to tackling the multitude of new business challenges. 

However, that attitude can be a double edged sword.

In order to be financially successful, you may need to take off a few hats, and bet on your strengths. Here is why.
Recently I found a sleek, black blazer at a great deal. It was perfect besides needing tailoring. I can repair a frayed buttonhole and throw together a crude pillowcase, but that is the extent of my sewing prowess. So I had three options.

  1. Wear a baggy blazer.
    Con: I look frumpy.

  2. Enlist the help of a seasoned tailor.
    Con: I have to pay them.

  3. Tackle the project and learn how to sew.
    Con: It takes time to learn the craft, and I may butcher the blazer in the process.

Let’s flesh out Con #3.

  • I would need to spend weeks watching YouTube sewing tutorials.

  • Practice makes perfect; therefore, I would need to purchase a few guinea pig blazers from the thrift store and try my hand at tailoring. (Read time and money).

  • Not being a seamstress, I do not own a sewing machine. Add that to the list of purchases.

Let’s fast forward. Dozens of hours and a hundred (plus) dollars later, I have a tailored blazer that looks halfway decent if I am lucky.
Now, if I needed to tailor 10 blazers, the time and money spent on learning this craft may be worth it. However, if this is a one-time task, I am better off outsourcing this work.
The same principle applies to business.
“But it is expensive to outsource,” you protest.
Yes, it can be.  As a (possibly financially struggling) small business owner, YouTube tutorials on designing a website, creating marketing videos, and implementing social media tactics can be invaluable in saving you money.
However, sometimes you need to spend money to make money. There are certain tasks that will take huge chunks of your time, energy, and even money to learn from scratch that may be best to outsource.
Therefore, bet on your strengths.
What can you do better than others to make money in the wellness space? What do you do poorly?

Perhaps you are great at public speaking, but you are a weak writer and do not excel at copyediting. Spend your efforts marketing and booking a few more speaking gigs this month. Use some of that extra money to hire a copy editor to help you improve your website copy and marketing material verbage. One glaring grammar mistake could turn off a customer. It is worth the investment to outsource at times.
Now take action by analyzing these questions.

  • What are your strengths in business?

  • What should you outsource?

Share your comments below. I look forward to hearing from you!